Benefits:

• Competitive salary

• Equity

• Health, dental, and vision coverage

• Flexible PTO

• 40+ hours/year for learning & growth

Experience Requirements:

• 4+ years building and shipping full-stack applications

• Strong experience with TypeScript, React, and Node.js

• Experience building CLI tools and interacting with file systems or local dev environments

• Experience with Tauri, Rust, or other native app frameworks

• Familiarity with cross-platform tooling and system-level integrations (e.g., global hotkeys, secure storage, etc.)

Other Requirements:

• Comfort working across frontend, backend, and systems logic — you understand the whole flow

• Bonus: experience with code transformation tools, LSPs, Git internals, or DevOps platforms

• Bonus: design sensibility or exposure to Figma, Framer, or custom component libraries

Responsibilities:

• Architect and build core frontend interfaces using TypeScript, React, and Framer Motion

• Design and implement developer-facing CLI tools, triggers, and workflows

• Build and maintain our cross-platform desktop app using Tauri (Rust) for secure and lightweight distribution

• Create intelligent runtime interactions like dependency maps, entropy visualizations, and self-healing suggestions

• Integrate with external APIs and tools — GitHub, CI/CD, observability stacks, and developer platforms

Benefits:

• Competitive salary

• Equity

• Health, dental, and vision coverage

• Flexible PTO

• 40+ hours/year for learning & growth

Experience Requirements:

• 3–5+ years building and shipping applied ML or intelligent systems

• Experience designing or deploying custom models, agents, or pipelines

• Familiarity with retrieval-augmented generation (RAG), embeddings, and vector memory

• Understanding of prompt chaining, output evaluation, and workflow tuning

• Experience working with structured code data — diffs, ASTs, repos, version history

Other Requirements:

• Bonus: experience with testing models, program repair, or codebase analysis

• Bonus: strong product awareness — you design intelligence that feels intuitive

Responsibilities:

• Design and deploy systems for healing, documentation, testing, and code evolution

• Build and scale memory-driven workflows using embeddings and semantic context

• Develop and refine agent behavior models for planning, implementation, and review

• Optimize internal model routing, prompt logic, and interaction history

• Work closely with product and frontend teams to surface model insights across the OS

Benefits:

• Competitive salary

• Equity

• Health, dental, and vision coverage

• Flexible PTO

• 40+ hours/year for learning & growth

Experience Requirements:

• 4+ years of product design experience — preferably in technical or developer-facing tools

• Strong portfolio of clean, intuitive interfaces for complex systems or workflows

• Experience designing for multi-platform apps (desktop, web)

• Mastery of Figma and prototyping tools

• Strong understanding of system design, hierarchy, and interaction models

Other Requirements:

• Bonus: background in engineering, frontend, or devtools

• Bonus: experience designing AI-assisted or automation-powered interfaces

Responsibilities:

• Lead design across the entire product experience — from dashboard to command palette

• Translate complex engineering workflows into simple, intelligent interfaces

• Create flows, prototypes, and visuals that feel fast, focused, and developer-native

• Collaborate with engineers and ML teams to surface system intelligence effectively

• Own and evolve a design system built for performance and clarity

Benefits:

• Competitive salary

• Equity

• Health, dental, and vision coverage

• Flexible PTO

• 40+ hours/year for learning & growth

Experience Requirements:

• Strong written communication and technical clarity

• Experience writing docs, guides, or product explainers for technical tools

• Comfort working closely with engineers and learning complex systems fast

• Familiarity with Git, command-line workflows, and developer platforms

Other Requirements:

• Bonus: experience building demo apps or prototyping technical ideas

• Bonus: past experience in devrel, advocacy, or support roles at a devtools company

• You enjoy helping others understand what’s under the hood — and why it matters

Responsibilities:

• Write and maintain developer-facing docs — clear, concise, and practical

• Build onboarding guides, walkthroughs, and demo environments

• Create example projects that showcase real-world use of Kodezi OS

• Partner with engineering to ensure docs stay in sync with product changes

• Produce and host live demos, tutorials, and walkthrough videos

Benefits:

• Competitive salary

• Equity

• Health, dental, and vision coverage

• Flexible PTO

• 40+ hours/year for learning & growth

Experience Requirements:

• Clear, sharp written communication — from docs to decks to headlines

• Bias toward action — you unblock, simplify, and ship

• Experience in early-stage teams, product marketing, or founder support roles

• Operational comfort — spreadsheets, CRMs, analytics tools, async workflows

Other Requirements:

• Bonus: technical literacy or familiarity with developer tools, AI, or dev infra

• Bonus: comfort with lightweight design, no-code, or prototyping tools

• You thrive in ambiguity — and love turning zero into one

Responsibilities:

• Drive go-to-market initiatives — messaging, launches, and positioning

• Build and manage internal tools, dashboards, and strategy workflows

• Draft product copy, emails, blog posts, and outbound campaigns

• Coordinate with engineering, design, and devrel to keep GTM aligned

• Lead research, market intelligence, and competitive tracking

Benefits:

• Generous equity package

• Unlimited PTO (take time when you need it)

• Top-of-market salary

• Great healthcare

Experience Requirements:

• Strong AI Applied Researcher with experience building complex AI applications.

• Experience with NLP, ML algorithms

• Experience contributing to research projects from PoC stage to production

• Experience with LLMs, Agents and RAG - Advantage

• Experience using LLMs / Deep Learning models - Advantage

Other Requirements:

• Ability to roll up your sleeves and get things done.

• A great communicator and team player.

Responsibilities:

• Research and optimization agentic flows to solve complex problems

• Participate in PoCs using bleeding edge technologies to empower our product

• Build and optimize retrieval-augmented generation (RAG) service to improve the consistency and quality of our pipelines.

• Fine tune LLMs to optimize accuracy and cost

Benefits:

• Generous equity package

• Unlimited PTO (take time when you need it)

• Top-of-market salary

• Great healthcare

Experience Requirements:

• An incredibly strong AI Applied Researcher with experience building complex AI applications.

• Experience with LLMs, Agents, RAG, NLP, ML algorithms

• Strong experience of leading research projects from PoC stage to production.

Other Requirements:

• Ability to roll up your sleeves and get things done.

• A great communicator and team player.

Responsibilities:

• Lead the research and optimization of agentic flows to solve complex problems

• Perform PoCs using bleeding edge technologies to empower our product

• Build and optimize retrieval-augmented generation (RAG) service to improve the consistency and quality of our pipelines.

• Fine tune LLMs to optimize accuracy and cost

Benefits:

• Health, Dental, and Vision Insurance

• Stay Healthy subsidy (for gym and sports)

• Unlimited PTO

• Paid Paternity and Maternity Leave

Education Requirements:

• Bachelor’s or Master’s degree in Engineering, Computer Science, or a related field.

Experience Requirements:

• Proven experience (5 years) in engineering management or a similar leadership role.

• Strong technical background.

• Excellent project management skills, with a track record of successful project delivery.

• Demonstrated ability to lead and inspire a team, fostering a positive and collaborative work environment.

Other Requirements:

• Strong communication skills, both written and verbal, in English and Portuguese.

• Problem-solving and critical-thinking skills with attention to detail.

• Familiarity with cybersecurity is a plus.

Responsibilities:

• Lead, mentor, and develop a high-performing engineering team.

• Foster a customer centric culture of collaboration and continuous improvement.

• Provide guidance and support to team members, promoting their professional growth.

• Oversee the planning, execution, and delivery of engineering projects.

• Develop project timelines, allocate resources effectively, and ensure project milestones are met.

Benefits:

• Generous equity package

• Unlimited PTO (take time when you need it)

• Top-of-market salary

• Great healthcare

• 401k

Experience Requirements:

• An incredibly strong engineer with years of experience building complex backend applications.

• Strong experience of distributed systems and techniques for building fault-tolerant, high-availability platforms.

• Experience with ML algorithms, Real-time Analytics or LLMs (AI experience not required)

Other Requirements:

• Ability to roll up your sleeves and get things done.

• A great communicator and team player.

Responsibilities:

• Integrate the LLMs against hundreds of external data sources (easily surpassing terabytes per customer).

• Scale out the data platform at all levels (ingest, search, storage, aggregation and reporting).

• Leverage retrieval-augmented generation (RAG) to improve the consistency of AI outcomes and avoid duplicate inference.

• Improve our Agentic AI services as well as the platform they run on

Benefits:

• Competitive compensation

• including an early-stage startup equity package

Education Requirements:

• Bachelor’s or Master’s degree in Computer Science, Applied Mathematics, or a related field (PhD is a plus).

Other Requirements:

• Must be available to relocate and work onsite at our brand-new London office

Responsibilities:

• Conducting research into symbolic and categorical reasoning models, bridging abstract mathematics with machine learning.

• Translating complex theoretical insights into scalable, efficient coding implementations.

• Developing and optimizing machine learning pipelines for structured reasoning tasks, with a focus on interpretability and performance.

• Building robust experimentation platforms for large-scale training and evaluation of models.

• Collaborating with researchers to explore novel architectures and methodologies in logical reasoning and structured data.

Benefits:

• competitive compensation

• attractive equity package

Other Requirements:

• Must be available to relocate and work onsite at our brand-new London office

Responsibilities:

• Developing and optimizing GPU kernels for high-performance symbolic reasoning and numerical algorithms using CUDA.

• Designing and implementing domain-specific compiler optimizations for GPU acceleration, ensuring efficient transformation and execution of symbolic computation workloads.

• Collaborating with mathematicians and researchers to design highly efficient implementations of complex algorithms.

• Analyzing and optimizing GPU performance, focusing on memory management, thread utilization, compiler-generated optimizations, and computation throughput.

• Building and maintaining scalable, reusable GPU-accelerated libraries tailored for symbolic reasoning workloads.

Benefits:

• Flexible PTO

• Health Insurance

• Paid Parental Leave

• Commuter Benefits

• Gym Reimbursement/Wellness Program/Fitness Reimbursement/Health and Wellness Program Reimbursement/Gym Membership Benefit/Wellness Benefit/Exercise Benefit/Fitness Benefit/Wellbeing Benefit/Wellbeing Program/Fitness Program/Health Program/Health and Fitness Program/Mental Health Program/Mental Wellness Program/Health and Wellness Initiatives/Wellness Initiatives/Health Initiatives/Fitness Initiatives/Wellbeing Initiatives/Health and Wellbeing Program/Fitness and Wellness Program/Health and Fitness Initiatives/Wellness and Fitness Initiatives/Health and Wellbeing Initiatives/Fitness and Wellness Initiatives/Health and Wellness Benefits/Wellness and Fitness Benefits/Health and Wellbeing Benefits/Fitness and Wellness Benefits/Health and Wellness Perks/Wellness and Fitness Perks/Health and Wellbeing Perks/Fitness and Wellness Perks/Health and Wellness Stipend/Wellness and Fitness Stipend/Health and Wellbeing Stipend/Fitness and Wellness Stipend/Health and Wellness Allowance/Wellness and Fitness Allowance/Health and Wellbeing Allowance/Fitness and Wellness Allowance/Health and Wellness Credit/Wellness and Fitness Credit/Health and Wellbeing Credit/Fitness and Wellness Credit/Health and Wellness Subscription/Wellness and Fitness Subscription/Health and Wellbeing Subscription/Fitness and Wellness Subscription/Health and Wellness App/Wellness and Fitness App/Health and Wellbeing App/Fitness and Wellness App/Health and Wellness Gift/Wellness and Fitness Gift/Health and Wellbeing Gift/Fitness and Wellness Gift/Health and Wellness Discount/Wellness and Fitness Discount/Health and Wellbeing Discount/Fitness and Wellness Discount/Health and Wellness Voucher/Wellness and Fitness Voucher/Health and Wellbeing Voucher/Fitness and Wellness Voucher/Health and Wellness Subsidy/Wellness and Fitness Subsidy/Health and Wellbeing Subsidy/Fitness and Wellness Subsidy/Health and Wellness Incentive/Wellness and Fitness Incentive/Health and Wellbeing Incentive/Fitness and Wellness Incentive/Health and Wellness Reward/Wellness and Fitness Reward/Health and Wellbeing Reward/Fitness and Wellness Reward/Health and Wellness Rebate/Wellness and Fitness Rebate/Health and Wellbeing Rebate/Fitness and Wellness Rebate/Health and Wellness Credit/Wellness and Fitness Credit/Health and Wellbeing Credit/Fitness and Wellness Credit/Health and Wellness Bonus/Wellness and Fitness Bonus/Health and Wellbeing Bonus/Fitness and Wellness Bonus/Health and Wellness Raffle/Wellness and Fitness Raffle/Health and Wellbeing Raffle/Fitness and Wellness Raffle/Health and Wellness Sweepstakes/Wellness and Fitness Sweepstakes/Health and Wellbeing Sweepstakes/Fitness and Wellness Sweepstakes/Health and Wellness Program/Wellness and Fitness Program/Health and Wellbeing Program/Fitness and Wellness Program/Health and Wellness Benefit Program/Wellness and Fitness Benefit Program/Health and Wellbeing Benefit Program/Fitness and Wellness Benefit Program/Health and Wellness Perks Program/Wellness and Fitness Perks Program/Health and Wellbeing Perks Program/Fitness and Wellness Perks Program/Health and Wellness Stipend Program/Wellness and Fitness Stipend Program/Health and Wellbeing Stipend Program/Fitness and Wellness Stipend Program/Health and Wellness Allowance Program/Wellness and Fitness Allowance Program/Health and Wellbeing Allowance Program/Fitness and Wellness Allowance Program/Health and Wellness Credit Program/Wellness and Fitness Credit Program/Health and Wellbeing Credit Program/Fitness and Wellness Credit Program/Health and Wellness Subscription Program/Wellness and Fitness Subscription Program/Health and Wellbeing Subscription Program/Fitness and Wellness Subscription Program/Health and Wellness App Program/Wellness and Fitness App Program/Health and Wellbeing App Program/Fitness and Wellness App Program/Health and Wellness Gift Program/Wellness and Fitness Gift Program/Health and Wellbeing Gift Program/Fitness and Wellness Gift Program/Health and Wellness Discount Program/Wellness and Fitness Discount Program/Health and Wellbeing Discount Program/Fitness and Wellness Discount Program/Health and Wellness Voucher Program/Wellness and Fitness Voucher Program/Health and Wellbeing Voucher Program/Fitness and Wellness Voucher Program/Health and Wellness Subsidy Program/Wellness and Fitness Subsidy Program/Health and Wellbeing Subsidy Program/Fitness and Wellness Subsidy Program/Health and Wellness Incentive Program/Wellness and Fitness Incentive Program/Health and Wellbeing Incentive Program/Fitness and Wellness Incentive Program/Health and Wellness Reward Program/Wellness and Fitness Reward Program/Health and Wellbeing Reward Program/Fitness and Wellness Reward Program/Health and Wellness Rebate Program/Wellness and Fitness Rebate Program/Health and Wellbeing Rebate Program/Fitness and Wellness Rebate Program/Health and Wellness Credit Program/Wellness and Fitness Credit Program/Health and Wellbeing Credit Program/Fitness and Wellness Credit Program/Health and Wellness Bonus Program/Wellness and Fitness Bonus Program/Health and Wellbeing Bonus Program/Fitness and Wellness Bonus Program/Health and Wellness Raffle Program/Wellness and Fitness Raffle Program/Health and Wellbeing Raffle Program/Fitness and Wellness Raffle Program/Health and Wellness Sweepstakes Program/Wellness and Fitness Sweepstakes Program/Health and Wellbeing Sweepstakes Program/Fitness and Wellness Sweepstakes Program/Gym Reimbursement Program/Wellness Program/Fitness Program/Health Program/Health and Fitness Program/Mental Health Program/Mental Wellness Program/Health and Wellness Initiatives Program/Wellness Initiatives Program/Health Initiatives Program/Fitness Initiatives Program/Wellbeing Initiatives Program/Health and Wellbeing Program Program/Fitness and Wellness Program Program/Health and Fitness Initiatives Program/Wellness and Fitness Initiatives Program/Health and Wellbeing Initiatives Program/Fitness and Wellness Initiatives Program/Health and Wellness Benefits Program/Wellness and Fitness Benefits Program/Health and Wellbeing Benefits Program/Fitness and Wellness Benefits Program/Health and Wellness Perks Program/Wellness and Fitness Perks Program/Health and Wellbeing Perks Program/Fitness and Wellness Perks Program/Health and Wellness Stipend Program/Wellness and Fitness Stipend Program/Health and Wellbeing Stipend Program/Fitness and Wellness Stipend Program/Health and Wellness Allowance Program/Wellness and Fitness Allowance Program/Health and Wellbeing Allowance Program/Fitness and Wellness Allowance Program/Health and Wellness Credit Program/Wellness and Fitness Credit Program/Health and Wellbeing Credit Program/Fitness and Wellness Credit Program/Health and Wellness Subscription Program/Wellness and Fitness Subscription Program/Health and Wellbeing Subscription Program/Fitness and Wellness Subscription Program/Health and Wellness App Program/Wellness and Fitness App Program/Health and Wellbeing App Program/Fitness and Wellness App Program/Health and Wellness Gift Program/Wellness and Fitness Gift Program/Health and Wellbeing Gift Program/Fitness and Wellness Gift Program/Health and Wellness Discount Program/Wellness and Fitness Discount Program/Health and Wellbeing Discount Program/Fitness and Wellness Discount Program/Health and Wellness Voucher Program/Wellness and Fitness Voucher Program/Health and Wellbeing Voucher Program/Fitness and Wellness Voucher Program/Health and Wellness Subsidy Program/Wellness and Fitness Subsidy Program/Health and Wellbeing Subsidy Program/Fitness and Wellness Subsidy Program/Health and Wellness Incentive Program/Wellness and Fitness Incentive Program/Health and Wellbeing Incentive Program/Fitness and Wellness Incentive Program/Health and Wellness Reward Program/Wellness and Fitness Reward Program/Health and Wellbeing Reward Program/Fitness and Wellness Reward Program/Health and Wellness Rebate Program/Wellness and Fitness Rebate Program/Health and Wellbeing Rebate Program/Fitness and Wellness Rebate Program/Health and Wellness Credit Program/Wellness and Fitness Credit Program/Health and Wellbeing Credit Program/Fitness and Wellness Credit Program/Health and Wellness Bonus Program/Wellness and Fitness Bonus Program/Health and Wellbeing Bonus Program/Fitness and Wellness Bonus Program/Health and Wellness Raffle Program/Wellness and Fitness Raffle Program/Health and Wellbeing Raffle Program/Fitness and Wellness Raffle Program/Health and Wellness Sweepstakes Program/Wellness and Fitness Sweepstakes Program/Health and Wellbeing Sweepstakes Program/Fitness and Wellness Sweepstakes Program/Wellness and Health Program/Fitness and Health Program/Wellbeing and Health Program/Fitness and Wellbeing Program/Wellness and Health Initiatives/Fitness and Health Initiatives/Wellbeing and Health Initiatives/Fitness and Wellbeing Initiatives/Wellness and Health Benefits/Fitness and Health Benefits/Wellbeing and Health Benefits/Fitness and Wellbeing Benefits/Wellness and Health Perks/Fitness and Health Perks/Wellbeing and Health Perks/Fitness and Wellbeing Perks/Wellness and Health Stipend/Fitness and Health Stipend/Wellbeing and Health Stipend/Fitness and Wellbeing Stipend/Wellness and Health Allowance/Fitness and Health Allowance/Wellbeing and Health Allowance/Fitness and Wellbeing Allowance/Wellness and Health Credit/Fitness and Health Credit/Wellbeing and Health Credit/Fitness and Wellbeing Credit/Wellness and Health Subscription/Fitness and Health Subscription/Wellbeing and Health Subscription/Fitness and Wellbeing Subscription/Wellness and Health App/Fitness and Health App/Wellbeing and Health App/Fitness and Wellbeing App/Wellness and Health Gift/Fitness and Health Gift/Wellbeing and Health Gift/Fitness and Wellbeing Gift/Wellness and Health Discount/Fitness and Health Discount/Wellbeing and Health Discount/Fitness and Wellbeing Discount/Wellness and Health Voucher/Fitness and Health Voucher/Wellbeing and Health Voucher/Fitness and Wellbeing Voucher/Wellness and Health Subsidy/Fitness and Health Subsidy/Wellbeing and Health Subsidy/Fitness and Wellbeing Subsidy/Wellness and Health Incentive/Fitness and Health Incentive/Wellbeing and Health Incentive/Fitness and Wellbeing Incentive/Wellness and Health Reward/Fitness and Health Reward/Wellbeing and Health Reward/Fitness and Wellbeing Reward/Wellness and Health Rebate/Fitness and Health Rebate/Wellbeing and Health Rebate/Fitness and Wellbeing Rebate/Wellness and Health Credit/Fitness and Health Credit/Wellbeing and Health Credit/Fitness and Wellbeing Credit/Wellness and Health Bonus/Fitness and Health Bonus/Wellbeing and Health Bonus/Fitness and Wellbeing Bonus/Wellness and Health Raffle/Fitness and Health Raffle/Wellbeing and Health Raffle/Fitness and Wellbeing Raffle/Wellness and Health Sweepstakes/Fitness and Health Sweepstakes/Wellbeing and Health Sweepstakes/Fitness and Wellbeing Sweepstakes

Education Requirements:

• BS/MS/Ph.D. in Mechanical Engineering or a related discipline, or equivalent experience.

Experience Requirements:

• 5+ years of industry mechanical engineering experience

• CAD expert (3+ yrs in Solidworks preferred)

• Machine design experience is required for this role

• Extensive Mechatronics skills, specializing in actuation & sensing

• Experience with FEA, vibration analysis, risk analysis

Other Requirements:

• Willing to work extended hours and weekends if needed

Responsibilities:

• Generate new concepts to solve our real world challenges.

• Create reliable and scalable designs and concepts.

• Design and implement specifications for life-cycle testings

• Design components for manufacturing and assembling

• Provide input on all aspects of product development from brainstorming to final delivery.

Benefits:

• Paid Time Off

• Health Insurance

• Paid Parental Leave

• Commuter Benefits

• Referral Bonus Get a cash bonus for any friend or colleagues that you refer to us that we end up hiring. 401k Contribute towards a 401k for retirement planning. Equity

Education Requirements:

• M.S. or P.h.D in Robotics or Computer Science

Experience Requirements:

• Experience training deep learning models for robotic manipulation or mobility

• Experience working with real robotic hardware

• Experience training models in simulation and developing simulation environments

• Experience collecting custom datasets

• Experience training on open-source datasets

Other Requirements:

• Must be able to work extended hours and weekends as needed

• Must be able to work in San Francisco

Responsibilities:

• Develop and train diffusion policies, VLMs, multi-agent deep RL policies and more

• Develop data collection pipelines

• Design data annotation and labeling

• Support implementation of models into production systems

Benefits:

• Paid Time Off

• Health, Dental, Vision, Life benefits

• 401k Matching

Education Requirements:

• Bachelor’s degree in Computer Science, Computer Engineering, or closely related field.

• Bachelor’s degree in Computer Science, Computer Engineering, relevant technical field or equivalent practical experience.

Responsibilities:

• Perform full stack software engineering duties under direct supervision.

• Develop, maintain, and improve our software and work on different information technology projects.

• Work closely with our product and engineering team to design and define features.

• Proactively identify and drive changes as needed for large codebase and products/features.

• Work with our Customer Success Managers to reactively solve issues for our customers.

Benefits:

• Paid Time Off

• Health, Dental, Vision, Life benefits

• 401k Matching

Responsibilities:

• Designing marketing assets such as social media graphics, ads, banners, and email templates.

• Creating print materials, brochures, and reports using InDesign.

• Collaborating with the marketing and content teams to create visually compelling materials.

• Maintaining brand consistency across all designs and platforms.

• Assisting in the development of visual concepts from start to finish.

Responsibilities:

• build the systems that make Cursor intelligent

• staring down ambiguous research problems

• inventing clever techniques for solving them

• Training the world's best next-action-prediction and apply models

• Inventing inference tricks for faster code editsCreating retrieval models and PL techniques to solve codebase awareness

Responsibilities:

• create the software we ship to our users, in particular our editor

• inventing a new, better way to build software

Responsibilities:

• build the platform that supports Cursor's functionality

• inventing highly-available distributed systems

• dealing with woes of scaling to millions of programmers

• Creating a retrieval system that processes 10,000,000,000+ files

• Staring at esoteric flame graphs to performance engineer our reranking libraryWorking with many databases, proxies, caches, task queues, and orchestration systemsShipping infra for safely computing import graphs and shadow lints

Responsibilities:

• architect, implement, and deploy projects end-to-end in order to automate coding

Responsibilities:

• helps engineering organizations realize the capabilities of Cursor and imagine how software will be written in the future

• building strategic relationships with our customers

• supporting companies to effectively implement Cursor

• automating GTM efforts through internal engineering projects

• solving distribution challenges, crafting compelling product marketing narratives, engaging with developer communities