Outmax
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About
Outmax is a sophisticated, proprietary AI execution agent developed by Perion, engineered to function at the critical execution layer of digital advertising. Its primary purpose is to bridge the gap between high-level campaign strategy and the granular, real-time nature of ad delivery across a fragmented digital landscape. Unlike traditional automated bidding tools that focus almost exclusively on budget utilization and pacing, Outmax is built on an outcome-driven philosophy. This means the tool prioritizes actual business results—such as conversions, sales, or specific engagement metrics—over simply spending the allocated budget by the end of a flight. It operates seamlessly across a variety of high-impact channels, including YouTube, Meta platforms, Connected TV (CTV), standard display, and digital video, providing a centralized point of optimization for complex multi-channel efforts. The tool works by continuously monitoring campaign performance and detecting unique data patterns that often escape human observation. It manages pacing and spend allocation in real time, allowing it to double down on performance opportunities the moment they appear. A key technical differentiator of Outmax is its ability to layer a custom, brand-specific AI algorithm onto every campaign. Rather than using a generic optimization model, Outmax adapts its logic based on the specific priorities, KPIs, and unique data sets of the advertiser. This localized intelligence allows for more accurate decision-making and ensures that the AI's actions are perfectly aligned with the brand's specific market position and consumer behavior patterns. This tool is ideally suited for enterprise-level marketing teams, large-scale retailers, and advertising agencies that manage high-budget, multi-platform campaigns. It is particularly valuable for organizations that struggle with the walled garden nature of modern advertising, where managing consistency across social, search, and streaming platforms is traditionally a manual and inefficient process. By providing a unified execution layer, Outmax allows these professionals to focus on creative strategy and high-level planning while the AI handles the minute-by-minute adjustments necessary to maintain peak efficiency. What sets Outmax apart from its competitors is its dual commitment to transparency and significant efficiency gains. While many AI-driven ad tech solutions operate as opaque black boxes where the logic behind spend shifts is hidden, Outmax emphasizes a fully transparent and adaptable architecture. It reports efficiency gains of up to 40%, achieved by identifying untapped audiences and reducing waste in real time. By shifting the focus from budget-based constraints to goal-based execution, Outmax provides a scalable solution that doesn't just spend money faster, but spends it smarter. Its ability to adapt to real-time business outcomes makes it a resilient choice for brands looking to maximize their return on investment in an increasingly volatile digital marketplace.
Pros & Cons
Delivers up to 40% efficiency gains by detecting unique data patterns and untapped audiences in real time.
Supports a broad range of channels including YouTube, Meta, CTV, display, and video environments.
Features custom, brand-specific AI algorithms tailored to individual KPIs and business goals.
Maintains full transparency and adaptability within the execution layer of digital advertising.
Optimizes spend and pacing in real time to ensure campaigns are outcome-driven rather than just budget-based.
Pricing and specific plan details are not publicly listed and require direct contact with the sales team.
Integration details for specific niche ad platforms are not explicitly detailed on the website.
Use Cases
Media buyers at advertising agencies can automate real-time pacing and spend across YouTube and Meta to ensure client KPIs are consistently met.
Enterprise retailers running multi-channel campaigns can use brand-specific AI to shift budget dynamically toward high-performing audience segments in real time.
App developers focused on performance can leverage outcome-driven optimization to prioritize high-value user acquisition events over simple impression counts.
Platform
Task
Features
• transparent delivery reporting
• cross-platform integration (meta, youtube, ctv)
• outcome-driven performance logic
• custom brand-specific ai algorithms
• pattern detection for untapped audiences
• automated pacing management
• multi-channel delivery optimization
• real-time spend allocation
FAQs
What specific advertising channels does Outmax support?
Outmax is designed to work across a wide range of digital environments including YouTube, Meta, Connected TV (CTV), standard display, and digital video. It allows for a unified optimization layer across these diverse touchpoints.
How does Outmax improve campaign efficiency?
The tool detects unique data patterns and untapped audience segments in real time, allowing it to shift budget toward high-performing opportunities. This outcome-driven approach can reduce waste and improve efficiency by up to 40%.
Can Outmax be customized for specific brand requirements?
Yes, Outmax layers a custom, brand-specific AI algorithm onto each campaign. This ensures that the system makes optimization decisions based on your unique data sets and specific business KPIs rather than a generic model.
Job Opportunities
Account Manager- AI Solution
Optimize multi-channel ad campaigns for agencies and brands in real time with an AI execution agent that drives up to 40% efficiency via outcome-based logic.
Experience Requirements:
2-4 years in client success, account management, or media strategy
Expertise in YouTube and/or programmatic buying
Clear understanding of KPIs, optimization levers, and measurement
Track record of retaining and growing client accounts
Other Requirements:
Excellent communication and presentation skills
Collaborative mindset
Located in New York City
Responsibilities:
Serve as the primary relationship lead for agency and brand clients
Oversee onboarding and campaign activation
Translate business objectives into AI-powered strategies
Identify upsell and cross-sell opportunities
Represent Perion Algo in client meetings and industry events
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Account Manager, Platform Solutions
Optimize multi-channel ad campaigns for agencies and brands in real time with an AI execution agent that drives up to 40% efficiency via outcome-based logic.
Benefits:
Join a global, forward-thinking company
Work alongside passionate teams
Grow your career in a high-impact role
Culture that celebrates diverse perspectives
Education Requirements:
Bachelor’s degree or equivalent professional experience
Experience Requirements:
2–5 years in account management, client success, or digital media strategy
Experience within ad tech, DOOH, or programmatic advertising
Understanding of digital media buying models (CPM, CPC, CPA)
Understanding of programmatic ecosystems (DSPs, exchanges, data partners)
Other Requirements:
Excellent relationship-building and communication skills
Highly organized and self-motivated
Proficiency in Excel and Google Suite
Fluent in English
Responsibilities:
Serve as primary relationship lead for a portfolio of publishers
Develop understanding of client’s objectives and challenges
Partner with Sales, Trading, and Product teams
Identify upsell and cross-sell opportunities
Conduct performance reviews and client meetings
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Accounts Receivable Specialist
Optimize multi-channel ad campaigns for agencies and brands in real time with an AI execution agent that drives up to 40% efficiency via outcome-based logic.
Education Requirements:
Bachelor’s in Accounting or Finance
Experience Requirements:
3 to 5 years’ experience working in accounting, billing, or accounts receivable
Other Requirements:
Accuracy and attention to detail
Strong organization, time management and communication skills
Ability to accurately process numerical data
Familiarity with advanced formulas in MS Excel
Responsibilities:
Issue and send customer invoices
Verify discrepancies and resolve clients’ billing issues
Perform customer credit checks and process onboarding
Post daily incoming cash receipts
Perform collection activities and follow-up inquiries
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