Gauge
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About
Gauge is an AI-powered platform that provides cultural insights to decision-makers. It connects these decision-makers with a diverse community of cultural leaders to test ideas, content, and strategies. The platform offers field research capabilities, expert panels, creative testing, and 1x1 connections. Gauge boasts a large network of 13,000+ contributors who provide valuable feedback. The platform's clients include major brands like Sephora, Pinterest, and Paramount. Gauge also has a mobile app and offers various job opportunities in marketing, research, and community management roles.
Platform
Features
• community engagement
• ai-powered platform
• creative testing
• 1x1 connections
• expert panel convening
• field research
• cultural insights
FAQs
So How Does This Work?
During sign-up, we’ll ask you for details to help us learn more about you. From there, if we come across topics aligned to your expertise and interests, we’ll send you surveys. You can choose to receive via email, text, our Gauge app, or all three.
Is that it?
In some cases, we’ll also reach out with opportunities to go deeper with brands or organizations who need to better understand your POV. That could include focus groups, 1x1s, and more.
How often will I receive surveys?
A lot of factors go into how many surveys you’ll receive. You could receive surveys regularly or only occasionally. The quality of your responses will have a direct impact on how many surveys you receive.
What happens to the feedback I share?
Your feedback helps to shape new products, content, programs, marketing and initiatives. Gauge is your chance to help shape the things you want to see make their way to the world.
Are surveys anonymous?
We NEVER share your contact info. In some cases, we may share your name and organizational affiliations (a.ka. the info you provide to us) along with your feedback.
How does payment work?
Reward level varies based on length of survey, and a few other factors. Current Gaugers can check their rewards by clicking on the "Rewards" tab on both the mobile and web app. Once your balance reaches $5, you can cash out (via our payment platform, Tremendous) and select PayPal or one of 100+ gift card options. Gauge Rewards are sent to the email listed in the “Payment Email” section of your profile, so make sure that email is correct. Payments are typically received in 3-5 business days.
What if I completed a survey, consultation etc. and haven’t received payment?
Payments typically take 3-5 business days to receive. Please note we are not able to revert rewards or change the payment method after cash out. If you completed a survey and haven’t received your payment within that time frame, submit a ticket to our help desk via Zendesk. We’ll get back to you in 48 hours or less.
Can I share surveys with friends or on social?
No sharing, please! Every survey you receive is just for you, and any images or videos featured include a watermark that links back to your account. Gauge is an app built on non-disclosure, and Gaugers agree to not share unless given specific permission by the Gauge team. See our complete list of terms and conditions here.
Job Opportunities
Digital Engagement Director
Gauge is an AI-powered platform providing cultural insights through a diverse community of experts, enabling better decision-making for businesses.
Benefits:
Salary range for this role is $70K-$110K, depending on experience.
We offer medical, dental and vision, along with a simple IRA.
Diverse candidates are strongly encouraged to apply.
Experience Requirements:
6-10 years of work experience in a fast-paced organization
Other Requirements:
Love databases, technology and systems that save time, energy and re-work
LOVE people and get energy from meeting and learning about them
Creative problem solver
Like working in teams, and WELCOME FEEDBACK
Broad understanding of the power of community organizations and voices
Comfortable speaking up and making the case for your POV
Believe in the central importance of INCLUSION
Responsibilities:
Develop systems and structures to effectively organize and segment our community.
Analyze our community, spotting gaps and areas for growth, then create a strategic recruitment plan to ensure we continue to be home to the world’s most diverse, intersectional, inclusive panel of community voices.
Create and meet specific recruitment targets, and grow our community overall.
Develop and execute on a communications and engagement calendar that brings community leaders into our events and activations, inspires our community to go deeper with us and allows for growth.
Train our team on how to source voices, leaders and potential partners from our community, and best practices for inputting new partners and voices on an ongoing basis.
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Research & Insights Analyst
Gauge is an AI-powered platform providing cultural insights through a diverse community of experts, enabling better decision-making for businesses.
Experience Requirements:
Experience in qualitative and/or quantitative research, ideally within marking, brand consulting or strategy
Other Requirements:
Clear writing
Strong analytical skills with the ability to translate data into meaningful insights
Excellent communication skills
Creativity and strategic thinking in designing research methodologies
Collaborative, growth mindset
Diverse lived experiences that help us deeper and broaden our lens on the world
Responsibilities:
Conduct comprehensive qualitative and/or quantitative research studies for leading brands and organizations on a project-by-project basis
Analyze data to generate actionable insights and strategic recommendations
Writer clearly and simply
Present actionable, easy-to-understand findings
Work quickly and efficiently
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Community Manager
Gauge is an AI-powered platform providing cultural insights through a diverse community of experts, enabling better decision-making for businesses.
Benefits:
competitive salary
dynamic, small, supportive team based with ample opportunity to grow.
Diverse candidates are strongly encouraged to apply.
Experience Requirements:
At least 4-5 years of work experience in a fast-paced organization
Other Requirements:
LOVE people and get energy from meeting and learning about them
Creative problem solver
ORGANIZED and precise
Like working in teams, and WELCOME FEEDBACK
Comfortable speaking up and making the case for your POV
Believe in the central importance of INCLUSION
Responsibilities:
Grow our community
Attend to questions and issues
Engage and communicate
Continuous Improvement
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