Tavrn

Education Requirements:

• Bachelor’s Degree (or related field)

Experience Requirements:

• 3+ years of experience in product marketing, preferably in a SaaS or technology-driven environment

• Proven track record of launching products and driving go-to-market strategies that result in significant growth

• Experience in the legal technology space or other highly regulated industries is a plus

• Strong background in market research, competitive analysis, and customer insights

• Experience working in startups or fast-growing companies with the ability to adapt quickly to changing priorities

Other Requirements:

• Exceptional ability to translate complex product features into clear and compelling marketing messages

• Strong project management skills with the ability to prioritize tasks and manage multiple projects simultaneously

• Deep understanding of digital marketing channels, content creation, and sales enablement

• Analytical mindset with experience using data to inform decision-making and optimize marketing strategies

• Ability to work collaboratively with cross-functional teams, including product, sales, and engineering

• Self-driven, adaptable, and able to thrive in a fast-paced, startup environment

• Excellent verbal and written communication skills, with the ability to create compelling narratives for various audiences

Responsibilities:

• Lead the development and execution of go-to-market strategies for Tavrn's AI-driven legal tools

• Craft compelling product messaging and positioning that clearly conveys the value of our solutions to personal injury attorneys and legal professionals

• Create high-impact marketing collateral, including product demos, case studies, whitepapers, presentations, and videos

• Collaborate with the product team to understand upcoming features and product enhancements, translating them into marketing opportunities

• Conduct market research and competitive analysis to refine our positioning and identify growth opportunities