Kular
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About
Kular is an AI-powered sales automation tool that helps businesses find and win ideal clients. It uses AI to identify, message, and nurture leads, optimizing for high conversion rates. The platform offers a pay-per-result model, charging only for qualified leads, and boasts high email deliverability and reply rates. Kular helps define target audiences, drafts messaging, and manages conversations, saving businesses time and improving sales efficiency. It's designed for various business sizes, from solopreneurs to large enterprises.
Platform
Task
Features
• conversion rate optimization
• ai-powered lead generation
• email outreach automation
• email deliverability optimization
• pay-per-result pricing model
• qualified lead generation
• spam filter avoidance
• target audience definition
FAQs
How do I add entries to my blacklist?
With Kular you can blacklist either an individual person via their email or LinkedIn profile URL, or a company via their website domain. This will mean these individuals and companies will not be messaged by Kular on your behalf. This can be done in one of three ways: 1. In the Kular web app: Click on the 'blacklist contacts' button on the right hand side of the campaigns page Here you can view your blacklist, and add entries by clicking on the 'add contact' button in the top right Once you have filled in the information in the form, click 'blacklist contact' and this entry will be added 2. Upload a Google or Outlook CSV - you can find a tutorial for how to do this here: <https://www.loom.com/share/4c93d0d7726b46afa59dd2da901750f3> 3. Email support@kular.ai with a CSV file containing the emails, LinkedIn URLs and/or the company domains you would like to blacklist
When will my campaigns start sending emails?
Once you have paid the onboarding fee, Kular will automatically begin creating and warming your outreach mailboxes. This process takes up to 2 days. Once this has been complete, your first emails will start to be sent as soon as you have an active campaign. Your mailboxes will start with a small volume, that will gradually increase to full volume over the course of 2 weeks. This process only needs to be done once, so once set up is complete, all current and future campaigns will immediately send at maximum capacity.
How can I get refunds for the leads I am unhappy with?
If you have leads that you believe are not qualified leads, you can request a refund in one of two ways: 1. In the Kular web app: In the 'conversations' tab, click on the lead you would like to request a refund for In the top right of the lead page, click on 'request refund' Fill in the text field, letting us know what you don't like about this lead. This will help us to make sure that you don't get more leads like this Click the 'request refund' below the text field The lead will then be reviewed, and the outcome will be displayed in the conversation once it is available 2. If the ‘request refund’ button is unavailable, email support@kular.ai with the full name or email address of the lead you would like a refund for, and what it is you don’t like about them.
Where will my emails be sent from?
The emails are sent from you. We set up new inboxes for you to send the emails for 2 reasons: 1. So they don't go to span 2. To protect security/reputation of your primary email address
Can I choose/see my domains?
If you would like to be able to select the domains that Kular uses for your outreach, email support@kular.ai asking to be able to select your outreach domains. Make sure to do this before paying your onboarding fee, as otherwise the system will choose domains automatically for you. A list will be sent of available domains, from which you can select 5. This will then be implemented once you activate your first campaign. If you would like to see which domains Kular has acquired, email support@kular.ai requesting the list of your domains, and a list will be provided to you. We would always recommending whitelisting these domains in your mailbox, so you don’t miss any messages.
Can I set up an alias for my sender?
Once you have paid your onboarding fee, Kular will automatically begin creating and warming your outreach mailboxes. During this process, Kular will by default use your account information to create the mailboxes. If you would like to use an alias for sending emails, email support@kular.ai before paying onboarding, including the name and title of the alias you would like to use, and this will be implemented when you activate your first campaign.
When will I be billed?
Kular will generate an invoice whenever a qualified lead enters your conversations tab. Once an invoice is generated, your stored payment method will then be charged and the invoice paid. If you don’t currently have a payment method added, we will email you once you have a qualified lead to ask for payment details, which can be added via the web app. You can view all invoices from your billing portal, which can be accessed from the payments page of your web app, which can be accessed from the settings page by clicking on your name in the top right. You can also view the invoice for each conversation, by clicking on the conversation, and then clicking on ‘view invoice’ in the top right.
What counts as a qualified lead?
Kular considers qualified leads to be contacts which send a response to your outreach that shows interest in engaging with the sales process. Examples of this include: Asking to have a meeting or schedule a call Asking for information regarding pricing Asking for further information on your product or services (such as a demo, a video, further material or specific questions about you or your offering) Kular does not consider the following as qualified leads: Asking to unsubscribe Out of office replies Rejections Offers to 'keep you in mind' for in indefinite period
How can I view my invoices/charges leads/refunds?
Leads can be viewed in your conversations tab, and from here you can see if a lead was a free lead, a charged lead, and whether or not a refund request has been initiated. Please note that if a refund request is successful, the lead will be removed from the app, but statistics on paid and refunded leads can be viewed in the payments section of the app, which can be found in settings. You can view your invoices from your billing portal. To access your billing portal: 1. Log in to the Kular web app 2. Go to settings by clicking your name in the top right 3. Scroll down and click on 'open billing portal' If you would like to view the invoice for a particular conversation: 1. Go to your conversations tab 2. Click on the 'view invoice' button on the right hand side of the conversation you would like to see the invoice for
What can I add to targeting information?
Kular will send messages to contacts that match the targeting provided in the target description of your campaign. This information looks at information on both the contact and the company the contact works at to determine whether or not it is a match. You can include the following information in your targeting description: Locations - this can include both inclusions and exclusions Sizes (this can be in the form of numbers of employees, or denominations such as small, medium or large) Contact job titles, departments and/or seniorities - this can include inclusions and exclusions A description of what your ideal company does (for example, companies that develop and sell a software product) - this can also be used to exclude descriptions of companies you do not want to contact (for example, exclude companies that provide IT consulting services)
How do I edit templates?
Each Kular campaign will send a messaging sequence using the templates contained within that campaign. These templates can be viewed in the ‘messaging’ section for each campaign. From here, you can edit the templates to alter their content by clicking the ‘edit’ button on the top right of the message you would like to edit. You can enter text, or any of the placeholders which are provided in a menu, which can be accessed by clicking ‘placeholder’ in the top left of the template you are editing. Once you have made your changes and are happy with your messaging, click ‘save’ on the bottom left of the message you are editing. This new messaging will be applied to all emails sent after you have saved your edits. Please note that messages which were sent before this time, but had not yet been replied to by the contact, may still come through to your conversations tab even after you have saved these changes. If you would like to add another template to your messaging sequence, click the ‘add message’ button displayed below the last message in your sequence. To delete a whole message from your sequence, click ‘delete’ in the top right corner of the message you would like to delete
What can I put in my templates?
Kular templates can contain free text, and select placeholders, which are blocks that can be used to enter personalised information about the contact receiving the message such as their name, company name or job title. Kular templates cannot contain videos, images, links or hyperlinks. This is because emails which contain these things are much more likely to be marked as spam, which negatively impacts your results.
How do I follow up with leads/conversations?
Once a qualified lead is generated, there are three ways which you can respond to them. You can email support@kular.ai to select which 3 of these methods you would prefer. 1. Via the web app: Go to the 'conversations' tab of your web app Click on the lead you would like to reply to At the bottom of the chain, type the reply you would like to send to the contact in the field provided. You may add attachments with the 'attach fiiles' button. You may also add emails to the chain via CC or BCC. 2. Via CC: An email with the following text will be sent to the contact “Thank you for your email. I'm CC'ing my primary inbox and will follow up shortly. Best,” This email will add the email address on your account as a CC recipient. You will then receive this email to your inbox, from which you can reply directly to the contact. Please make sure to check your spam, in case the email landed there. 3. Via forward: support@kular.ai will send you a message containing the contact’s message, and their information. Please make sure to check your spam, in case the email landed there. Reply to this email with the reply you would like to send in response, and this message will be sent automatically to the contact
Can I add a custom signature?
At present Kular cannot add custom signatures. The system will add a professional sign off to all emails for you automatically.
What are experiments and how do they work?
Kular runs sets of experiments to gather data and determine what will guarantee you the best results possible. This can include using certain types of sign offs, subject lines or varying the time emails are sent to contacts. The system will run these experiments in the background, and use the results to adjust your outreach so that you get the best possible results from Kular. At present, these experiments can’t be disabled, but are something we monitor very closely, to guarantee your outreach is always professional as well as effective.
Job Opportunities
Operations
Kular is an AI-powered sales automation tool that helps businesses find and win ideal clients by automating outreach and optimizing conversion rates. Pay only for qualified leads.
Benefits:
Competitive salary & stock options
International offices
Regular team socials
Expenses reimbursement
Unlimited paid time off
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