Keel
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About
Keel is a modern operations platform designed to replace legacy ERP systems that often feel rigid, bloated, and disconnected from the day-to-day needs of fast-moving teams. Instead of forcing businesses to adapt to a pre-defined workflow, Keel allows operations leaders to define their own data models from scratch. This means you can track everything from standard orders and inventory to unique assets like documents or custom production batches. The platform bridges the gap between no-code tools that teams eventually outgrow and the massive, expensive enterprise resource planning systems that require months of consulting to implement. At its core, Keel provides a robust engine that is unapologetically code-first, catering to developers who need to ship reliable solutions quickly. It features built-in version control, end-to-end type safety, and a dedicated Postgres database for every project. Developers can use the Keel CLI and VSCode extensions to manage migrations, set up scheduled jobs, and integrate with third-party OIDC authentication providers. This engineering-led approach ensures that the systems built on Keel are scalable, testable, and maintainable, following best practices like audit logging and role-based access control by default. For operators, Keel offers clean and intuitive interfaces that require minimal training to use. The platform includes powerful base modules for inventory tracking, procurement, and fulfillment that can be tailored to match exact business processes. Whether you are managing complex order flows from the first click to final delivery or planning daily production batches, Keel provides real-time visibility and control. It connects seamlessly with existing hardware and software stacks, ensuring that the transition to a more customized system doesn't disrupt current operations. Keel is particularly well-suited for high-growth companies in industries like logistics, manufacturing, and e-commerce that have outgrown spreadsheets but aren't ready for the black-box nature of traditional ERP vendors. It was founded by a team with experience scaling one of Europe's fastest-growing online pharmacies, where they learned that owning your operations software is a significant competitive advantage. By offering a fixed yearly subscription and a developer-friendly environment, Keel provides a transparent and agile foundation for companies to grow without being held back by their internal tools.
Pros & Cons
Offers a code-first approach with full version control and built-in testing for developers.
Provides total control over the data model, allowing teams to define custom entities beyond standard ERP fields.
Eliminates the need for expensive third-party consultants typically required for ERP implementations.
Supports rapid deployment, with tailored systems often launching within a matter of weeks.
Features a fixed yearly subscription model that simplifies budgeting compared to per-user pricing.
Requires developer resources to fully leverage the code-first engine and custom schema definitions.
Does not offer a transparent self-service pricing tier on the website, requiring a demo for quotes.
Might be overkill for very small businesses that can still manage operations effectively through basic no-code tools.
Limited public documentation on the specific list of pre-built native integrations currently available.
Use Cases
Operations managers at e-commerce startups can automate complex order fulfillment and inventory tracking across multiple warehouses.
Software engineering teams can build custom internal tools with a managed backend, Postgres database, and type-safe APIs.
Production planners in manufacturing can create digital workflows that match their specific batching and delivery schedules exactly.
Procurement officers can streamline supplier relationships and automate stock replenishment workflows to ensure availability.
Growth-stage businesses can transition from fragmented spreadsheets to a centralized, scalable operations platform without legacy ERP bloat.
Platform
Features
• inventory management
• custom data modeling
• third-party tool integrations
• warehouse management systems
• role-based permissioning
• version-controlled workflows
• code-first development engine
• order fulfilment tracking
FAQs
What core operations modules does Keel include?
Keel offers base modules for inventory management, procurement, order management, fulfilment, warehouse management, and production planning. These modules can be launched quickly and then shaped around your business's exact processes and complexities.
How does Keel's code-first approach benefit developers?
Developers get a platform grounded in engineering best practices, featuring version control, end-to-end type safety, and a full local development experience. It includes a VSCode extension, managed migrations, and strongly typed SDKs to speed up building.
What security features does Keel provide for data management?
The platform includes dedicated Postgres databases, row- and role-based permissioning, and a deny-by-default access control model. It also features audit logs, secrets management, and integration with third-party OIDC authentication providers.
Can Keel integrate with my existing technical stack?
Yes, Keel provides JSON, GraphQL, and RPC APIs along with asynchronous events and scheduled jobs to connect with your tools. It is designed to work with your existing hardware and software without causing disruption.
How long does it typically take to go live with a system on Keel?
While traditional ERPs take months to implement, Keel allows teams to model their specific business processes and launch tailored systems in a matter of weeks. The platform is built for speed and agility to help teams move faster.
Pricing Plans
Custom
Unknown Price• Inventory management
• Procurement
• Order management
• Fulfilment
• Warehouse management
• Production planning
• Code-first development engine
• Dedicated Postgres database
• Fixed yearly subscription
Job Opportunities
Join our Talent Pool
Build and scale custom operations systems with a code-first ERP alternative designed for inventory, warehouse, and order management without legacy bloat.
Benefits:
Competitive benchmarked salaries
Generous share options scheme
Pension
Life insurance cover
Local salary sacrifice schemes
Other Requirements:
Not able to provide sponsorship
Hybrid: work from office in Shoreditch an average of 3 days a week
Responsibilities:
Own problems end to end
Talk to customers
Ship fast
Solve real, painful problems with massive impact
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Ratings & Reviews
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