Basis Ideas
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About
Basis Ideas uses AI and big data to provide consulting services focused on understanding future trends and delivering a competitive advantage to clients. Their services are custom-built, data-driven, and consultant-led, offering bespoke outputs. They leverage proprietary big data sets and independent AI models, avoiding syndicated solutions and focusing on forward-looking insights. Their offerings include landscaping & trends analysis, and innovation & communications support.
Platform
Task
Features
• data-driven insights
• bespoke outputs
• consultant-led approach
• custom-built solutions
• segmentation & synthetic personas
• brand & campaign tracking
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