MARS by Marax
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About
MARS is an AI-powered tool that optimizes marketing campaigns by sending fine-tuned offers to each customer, maximizing conversions within a set budget. It leverages past user behavior to determine the optimal offer value for each individual, leading to improved user engagement and reduced churn. The platform provides real-time monitoring of campaign performance and aims to minimize the amount spent from the marketing budget to get the maximum possible conversions. MARS allows users to design creative campaigns while the AI handles the complex calculations.
Platform
Features
• budget optimization for maximum conversion
• creative campaign design
• real-time monitoring of offers, budget, and business metrics
• learning from past user behavior to send relevant offers
• optimized offers for each customer
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