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Signify

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About

Signify is an AI-powered platform dedicated to providing 'Better Data. Better decisions Better solutions Better outcomes.' It leverages open-source, publicly available data and Artificial Intelligence to deliver bias-free insights into audience motivations across diverse sectors including media, finance, charities, and sport. Signify focuses on key issues rather than individuals, helping organizations understand what drives their audiences, leading to action, purchases, or sign-ups. The tool is actively involved in decoding online abuse in sport, having partnered with global player unions like FIFPRO, NBPA, WNBPA, and FIFA for unique studies. It also assists businesses with resilience by offering insights from digital and social media on what matters most to their audiences post-lockdown. Furthermore, Signify specializes in combating disinformation and hate speech, offering brand protection, reputation management, and Open Source Intelligence (OSINT) investigations. The team conducts forensic research for governmental and organizational clients globally, fighting the spread of fake news and subversion of democracy. Signify's mission is to demonstrate how AI and big data can build social empathy and inspire better products and policies.

Platform
Web
Task
intelligence gathering

Features

ai-powered data analysis

open-source intelligence (osint)

brand protection and reputation management

forensic online research

business resilience insights

audience motivation insights

disinformation and hate speech combatting

online abuse detection

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