Parade Platform
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About
Parade Platform is a comprehensive AI-powered solution designed for freight brokers to optimize their operations. It enables them to cover more loads in less time, source reliable carriers, build stronger relationships, and price freight with confidence. Key components include CoDriver, an AI engagement tool that handles inbound carrier calls and emails, qualifies fit, captures quotes, and syncs structured data. Capacity offers smarter workflows with real-time carrier data to find and book the right carriers. Advantage helps generate pricing based on individual network data, not just market benchmarks. The platform significantly improves carrier rep bandwidth, decreases one-and-done carriers, and facilitates millions of AI conversations annually, helping brokers work smarter, faster, and scale stronger without increasing headcount. It integrates seamlessly with existing TMS, carrier onboarding, visibility, rate benchmark, and load board tools.
Platform
Features
• ai-augmented negotiation for margin protection
• integration with existing freight technology stack
• carrier relationship and performance tracking
• workflow automation (e.g., cascade, autoassign)
• automated load offers and email campaigns
• network-based freight pricing optimization
• real-time carrier capacity data management
• ai-powered codriver for carrier engagement
FAQs
Does Parade co-op data to make matches and help find more carriers?
Parade sources capacity from your network, learning from carrier behavior and truck lists. It syndicates loads to major load boards, enables digital booking, and collects quotes to build carrier profiles for future matching.
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