Hybrid.ai is a full-stack programmatic advertising ecosystem offering flexible solutions for agencies and brands. It uses AI and machine learning to deliver intelligent and customized campaigns. Key features include Dynamic Creative Optimization (DCO) for personalized ads, SmartBid for AI-powered pricing, anti-fraud measures, TV-sync for combining TV and digital ads, weather and location-based targeting, and a DMP (Data Management Platform) for data collection and audience creation. The platform comprises Hybrid Insights for campaign planning, Hybrid Console for campaign management, and Hybrid Reports for analysis. Hybrid.ai also develops other AI-powered projects like Vox (AI-vision platform), Bob Id (non-cookie identification), MyFace (AR marketing platform), and Flamp (creative management platform).
• dynamic creative optimization
• dmp
• place-based targeting
• weather targeting
• tv-sync
• antifraud
• smartbid
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