CustomerBase.ai
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About
CustomerBase.ai is an AI Go-To-Market (GTM) Engineer designed to transform your market strategy. It scores your market, identifies ideal target accounts, and explains the rationale behind each fit, delivering insights directly to your CRM without complex setup or tedious workflows. The platform allows you to define your Ideal Customer Profile (ICP) beyond traditional metrics like headcount and industry, segmenting by critical factors such as tech stack, department growth, hiring patterns, initiatives, and internal processes. You can create custom insights using plain English and combine your first-party data (CRM notes, intent data) with CustomerBase's live research for smarter scoring. It helps sales and marketing leaders align, see engaging accounts, eliminates rep research by providing live company insights, and offers messaging angles for every account. Insights are derived from real-time research of company websites, source code, job posts, LinkedIn, and news articles, ensuring data accuracy and transparency with visible sources. It integrates with Salesforce and HubSpot and also enriches contact data.
Platform
Task
Features
• contact data enrichment
• crm integration (salesforce, hubspot)
• custom segments & industries creation
• tech stack & initiatives identification
• department growth & hiring trend tracking
• first-party data integration
• custom icp definition & scoring
• live company research & insights
FAQs
Where do you get your insights from
We don’t rely on static databases or outdated enrichment tools. Our platform researches companies in real time using their website, source code, job posts, LinkedIn, and even news articles, so the insights are always fresh. If you connect your CRM or marketing data, we use that too to score accounts more accurately. Everything is sourced and shown, so you know exactly where it came from.
What if we want to use our own first-party data?
Yes, you can use your own first-party data. We support things like CRM notes, email opens, ad engagement, website visits, and even search intent. We combine that with our live insights to make your scoring more accurate and your use cases more relevant. For example, you might want to push ICP accounts into your highest tiers if multiple people at the company have opened your emails more than 3 times in real time.
Do you enrich contact Data
Yes! We provide you with the right contacts and enrich contact data through 17 providers, using a waterfall approach to maximize accuracy and coverage.
How often do you update insights & scoring models?
Typically, customers want their accounts updated on a monthly or quarterly basis. However, if you want more accurate scoring, we can update your model on a daily or weekly basis.
How do I know your insights are accurate?
We show you the source for every insight, whether it's from a website, job post, LinkedIn, or news article. You can click through to verify it yourself. No black boxes.
What CRMs do you integrate with?
We support Salesforce and HubSpot today, with more integrations coming soon. You can also export data as CSV if needed.
Can we define our own ICP and scoring logic?
Yes. You can either give us your ICP and what to score for, or we can analyze your best customers and build a scoring model based on what actually converts.
How fast can we go live?
Straight Away! Once you get access to our platform, you'll be able to configure your market with our AI GTM Engineer & get instant access to your market.
Job Opportunities
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CustomerBase.ai
CustomerBase.ai is an AI GTM Engineer that scores your market, identifies target accounts, and delivers actionable insights directly to your CRM, streamlining sales strategy.
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