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Breadcrumbs

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About

Breadcrumbs is a revenue acceleration platform offering enterprise-grade lead scoring designed for all GTM strategies, including sales-assisted and PLG motions. Its innovative Copilot feature allows users to create their first lead-scoring model in seconds by analyzing data and generating suggested models, which remain transparent and customizable. The platform enables businesses to optimize their entire funnel, potentially increasing MQL to Opportunity conversion by up to 30%. Users can build unlimited models for acquisition, expansion, and retention, and conduct multi-variate tests. Breadcrumbs integrates seamlessly with various tech stacks via no-code connectors and native OAuth integrations (HubSpot, Marketo, Salesforce, etc.), consolidating data for a unified view. It leverages machine learning to identify predictive attributes and provides deep analytics, giving sellers context on lead hotness and improving funnel efficiency.

Platform
Web
Task
lead scoring

Features

enterprise-grade lead scoring

no-code connectors for tech stack integration (hubspot, salesforce, etc.)

predictive attribute identification with ml (reveal)

run multi-variate tests

build models for acquisition, expansion, retention

unlimited workspaces and models

completely transparent and customizable models

3-click lead scoring model creation (copilot)

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