visuals generating

Magic Hour

Generate cinematic AI videos, images, and audio effects in an all-in-one platform featuring over 100 creative tools, flexible templates, and developer APIs.

Starting at

$12/mo

Magic Hour screenshot

About Magic Hour

Magic Hour is an all-in-one generative AI multimedia platform designed to simplify video, image, and audio content production. Instead of requiring creators to jump between specialized standalone applications, Magic Hour consolidates text-to-video, image-to-video, video restyling, face swapping, talking photo animation, and image generation into a unified web workspace. Users can start from simple text prompts, uploaded photos, or video clips to produce stylized assets, animate static portraits with synchronized audio, or run precise generative edits. In practice, Magic Hour streamlines production through an extensive library of over 100 generative tools, 10,000+ pre-sized templates, and automated workflows. Creators can adjust frame rates, select specific generative models per task, and preview credit costs before rendering. For technical teams and enterprise environments, the platform also provides REST API access alongside official SDKs for Python, Node, Go, and Rust, enabling programmatic bulk content generation, virtual try-ons, and automated video personalization directly within custom applications. The tool is tailored for digital content creators, marketing agencies, social media managers, and software developers seeking to produce high-impact visual media without high production costs. It suits use cases ranging from rapid social media clip creation and localized dubbing to large-scale marketing asset personalization. Businesses that need consistent visual output can rely on commercial rights included across paid tiers and credit packs. What sets Magic Hour apart from competitors is its frictionless accessibility paired with a comprehensive feature set. Users can test core creation tools directly in their browser without signing up or providing a credit card. Additionally, Magic Hour offers unified credit balances that never expire and roll over indefinitely, comprehensive developer API access on all plans, and zero-watermark downloads on all generated images, even on free tiers.

Magic Hour pros & cons

Pros

  • Core creative tools can be tried directly in browser without an account or credit card.
  • Unused credits never expire and roll over continuously each month.
  • Generated images are watermark-free even on the free tier.
  • Full REST API and multi-language SDK access are included across all user plans.

Cons

  • Commercial usage rights are restricted to paying subscribers or credit pack buyers.
  • Export resolution on entry plans is capped (1024px on Creator, 1472px on Pro), requiring the Business plan for 4K.
  • PayPal is not supported as a payment method.

Magic Hour use cases

  • Social media creators can animate portraits, generate talking photos, and create AI-stylized short clips quickly without professional editing software.
  • Marketing agencies can leverage pre-built templates and face swap tools to produce personalized campaign assets across different social aspect ratios.
  • Software developers can integrate video and image generation pipelines directly into their products using the REST API and Python or Node SDKs.
  • Small business owners can generate UGC-style promotional videos and branded imagery without hiring production crews or models.

Magic Hour features

  • text-to-video and image-to-video generation
  • full rest api with sdks for python, node, go, and rust
  • over 10,000 pre-sized templates for social platforms
  • audio tools including voice generators, cloners, and sound effect creators
  • ai image editing, expanding, and generative fill
  • video and photo face swapping
  • talking photos and automatic lip sync
  • video-to-video restyling and animation

Magic Hour pricing

Is Magic Hour free? No, Magic Hour doesn't offer a free plan; pricing starts at $12 / month.

Creator

$12 / month

  • 144,000 credits per year (billed $144 yearly or $19 monthly)
  • Up to 1.7 hours of video or 28,800 images
  • High resolution up to 1024px
  • Access to all tools
  • Watermark-free exports and commercial use
  • 3 concurrent generations
  • Priority queue and priority support
  • Upload files up to 2GB
  • Full API access
  • Submit templates & earn credits

Pro

$25 / month

  • 300,000 credits per year (billed $300 yearly or $39 monthly)
  • Up to 3.5 hours of video or 60,000 images
  • High resolution up to 1472px
  • Access to all tools
  • Watermark-free exports and commercial use
  • 5 concurrent generations
  • Priority queue and priority support
  • Upload files up to 5GB
  • Full API access
  • Submit templates & earn credits

Business

$66 / month

  • 840,000 credits per year (billed $792 yearly or $99 monthly)
  • Up to 9.7 hours of video or 168,000 images
  • High resolution up to 4K
  • Access to all tools
  • Watermark-free exports and commercial use
  • Unlimited concurrent generations
  • Priority queue and priority support
  • Upload files up to 10GB
  • Full API access
  • Submit templates & earn credits

Magic Hour FAQs

Can I try Magic Hour for free without signing up?

Yes, core tools can be tested directly in your browser without creating an account or providing a credit card. For example, AI talking photo provides 3 free generations per day with no sign-up needed.

Do unused credits roll over each month?

Yes, all unused credits in your balance automatically roll over to following months and never expire, ensuring you never lose unused generation capacity.

Can I use generated content for commercial purposes?

Outputs generated using paid subscriptions or purchased credit packs come with full commercial rights. Free tier generations are strictly limited to personal, non-commercial use.

Are watermarks added to generated outputs?

Image outputs are completely watermark-free across all tiers, including free users. Video and audio outputs include watermarks on free plans, but these are removed on paid plans and credit packs.

Are my prompts and project assets kept private?

Yes, your projects are private to your account. Magic Hour does not routinely review customer content, nor does it use your prompts, uploads, or generated outputs to train AI models.

Is API access included in the standard plans?

Yes, all users have access to the REST API and official SDKs (Python, Node, Go, Rust), offering the same features and credit usage levels as your web plan.

What is the refund policy for subscriptions and credit packs?

Subscriptions are eligible for a full refund within 7 days of payment if fewer than 400 credits have been consumed. Credit packs are refundable within 7 days if no credits have been used.

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