Meta wins fierce AI talent war, poaches co-founder Andrew Tulloch from startup.
Zuckerberg's relentless $1.5 billion pursuit of an AI architect intensifies the high-stakes battle for top talent.
October 12, 2025

In a move that underscores the fierce, high-stakes competition for elite artificial intelligence expertise, Meta has successfully recruited Andrew Tulloch, a co-founder of the high-profile AI startup Thinking Machines Lab. The hire represents a significant victory for Meta CEO Mark Zuckerberg’s aggressive talent acquisition strategy and deals a considerable blow to the fledgling startup founded by former OpenAI CTO Mira Murati. Tulloch's return to Meta, where he previously worked for over a decade, is the latest and one of the most prominent examples of an intensifying talent war that is reshaping the landscape of AI development, pitting established tech giants against well-funded, ambitious startups.
The recruitment of Tulloch was the culmination of a months-long, persistent pursuit led personally by Zuckerberg.[1] Meta initially attempted to acquire Thinking Machines Lab outright, an offer that was rebuffed by Murati and her team.[1] Undeterred, Zuckerberg shifted focus to poaching key individuals, with Tulloch emerging as the primary target. This relentless campaign reportedly involved an extraordinary compensation package that could have reached as high as $1.5 billion over six years, factoring in bonuses and stock performance.[1][2][3] While Tulloch initially turned down such offers, his eventual decision to join Meta highlights the immense pressure and resources tech giants are willing to deploy to secure top-tier talent.[1][2] The move is a stark illustration of how AI expertise has become one of the most valuable and fiercely contested commodities in the technology sector, with companies willing to spend billions not just on infrastructure, but on the handful of individuals capable of building the next generation of AI systems.
For Meta, securing Tulloch is a strategic coup that significantly bolsters its AI division as it races to keep pace with rivals like OpenAI and Google.[1] Tulloch is an Australian computer scientist with a distinguished background in mathematics and machine learning, holding degrees from the University of Sydney and Cambridge.[4][2][5] His career path represents a rare blend of deep academic knowledge and extensive experience in building AI infrastructure at a massive scale.[6][7] Before co-founding Thinking Machines Lab, Tulloch spent eleven years at Meta, where he was a Distinguished Engineer and played a crucial role in developing foundational machine learning tools, including the widely used PyTorch framework.[4][2][8] He then moved to OpenAI, where he contributed to the pretraining and reasoning systems of advanced models like GPT-4.[6][2] This unique experience, spanning both foundational research and the engineering challenges of deploying AI to billions of users, makes him exceptionally valuable to Meta’s ambition to integrate powerful AI across its social media platforms.[1] His return is expected to inject critical expertise into Meta’s efforts to develop its next-generation Llama models and achieve its goal of building artificial general intelligence.[3]
Tulloch’s departure is a significant setback for Thinking Machines Lab, which launched in early 2025 with a team composed largely of veteran AI researchers from OpenAI and a formidable $2 billion in seed funding.[9][3][10] Led by Murati, the startup’s mission is to build more understandable, customizable, and collaborative AI systems, focusing on human-AI interaction rather than simply creating autonomous agents.[11][9][12] As a co-founder and Chief Architect, Tulloch's contributions were described by the company as "foundational."[3][13] His exit not only deprives the young company of a key architect but also raises questions about the ability of even the most promising startups to retain their core talent in the face of near-limitless financial offers from established industry players.[6] The incident serves as a cautionary tale for the venture-backed AI ecosystem, where the very talent that makes a startup attractive can also make it a target for poaching by deep-pocketed competitors.
This high-profile hire is not an isolated event but a cornerstone of Zuckerberg’s broader strategy to centralize the world's leading AI minds within Meta. The company has established a new "Superintelligence Lab" and is reportedly working from a curated list of top researchers and engineers from elite universities and rival labs like Google DeepMind and OpenAI.[14][15][16][17] Zuckerberg has taken an unusually hands-on role, personally emailing and meeting with candidates to persuade them to join.[14][18][3] This aggressive campaign has already resulted in several significant hires, including Alexandr Wang, who now leads the superintelligence team after Meta invested billions for a major stake in his company, Scale AI.[16][3] This strategy reflects a conviction that a concentrated pool of exceptional talent, backed by immense computational resources, is the fastest path to achieving breakthroughs in AI.[19] This consolidation of power, however, is creating a revolving door of elite researchers moving between giants and startups, accelerating innovation in some areas while potentially stifling competition and the diversity of approaches in the broader ecosystem.[6]
Ultimately, Andrew Tulloch’s move from a pioneering startup back to the corporate giant he helped build is a defining moment in the ongoing AI talent wars. It signifies more than a single career change; it is a testament to Meta’s unwavering commitment to becoming a dominant force in artificial intelligence through a deliberate and massively funded talent acquisition strategy. This episode underscores the central tension in today's AI industry, where the disruptive potential of startups is in a constant battle with the gravitational pull of established tech behemoths' vast resources. As the race to build ever-more-capable AI systems continues to accelerate, the competition for the human architects behind these systems has become the main event, fundamentally shaping the future of the technology and the industry itself.
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