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WowTo

Freemium
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About

WowTo is an AI-driven platform specifically designed to streamline the production of instructional and support videos. It allows organizations to move away from text-heavy documentation by providing tools to create engaging "how-to" content quickly. By utilizing a combination of screen recording, AI avatars, and text-to-speech technology, the platform helps businesses transform complex workflows into professional-grade videos that are easier for audiences to digest than standard articles. Users can capture their screens using the dedicated Chrome extension or upload existing recordings and presentations. The platform's editor includes specialized features for instructional content, such as the ability to blur sensitive information, highlight mouse clicks for clarity, and add annotations. A standout feature is the text-to-voice engine, which supports over 300 voices across 20+ languages, allowing for easy localization and updates without re-recording audio. Lifelike AI avatars can also be added to provide a personal touch and keep viewers focused. The tool is primarily geared toward customer support teams, training managers, and educators. Support teams can use it to build searchable video knowledge bases that integrate directly into help desks like Zendesk or Intercom. For internal training, HR professionals can convert static PowerPoint or PDF files into dynamic video lessons, making onboarding and skill development more accessible for a global, multilingual workforce. This versatility makes it a comprehensive solution for knowledge transfer across various departments. What sets WowTo apart is its focus on the entire lifecycle of instructional content rather than just the creation phase. Beyond video editing, it offers a hosted video knowledge base builder and an in-app help widget, ensuring that the right instructions reach users exactly when they need them. The ability to update scripts and voices without starting from scratch makes it highly efficient for maintaining documentation that changes frequently as products and processes evolve.

Pros & Cons

Supports over 20 languages and dialects for global localization of content.

Provides direct integrations with major platforms like Zendesk, Intercom, and Slack.

Allows users to edit scripts and update videos without re-recording entire segments.

Features specialized editing tools like click highlighting and sensitive data blurring.

Offers a hosted, searchable knowledge base on custom domains for Business users.

Free plan videos are limited to 2 minutes and include a mandatory watermark.

Talking avatar credits on the Free tier are limited to a 200-second lifetime total.

Advanced analytics and custom watermarking are restricted to the Business tier.

The maximum video length is capped at 15 minutes even on the highest plan.

Use Cases

Customer support managers can build a searchable video knowledge base to reduce ticket volume by providing visual answers to common questions.

HR departments can convert static PDF manuals and PowerPoint decks into dynamic video training modules for more engaging employee onboarding.

Product teams can use the Chrome extension to record software workflows and generate professional tutorials with automated AI voiceovers.

Educational content creators can translate their instructional videos into 20+ languages to reach a wider, international student population.

SaaS founders can implement an in-app help widget to offer contextual video assistance to users without them leaving the application.

Platform
Web
Task
tutorial creating

Features

multi-language subtitle generation

sensitive content blurring

in-app help widget

video knowledge base builder

ppt and pdf to video conversion

chrome extension screen recording

talking ai avatars

300+ ai voices

FAQs

Can I download my videos as MP4 files?

Yes, WowTo allows users to export their finished instructional videos as MP4 files. This ensures your training and support content can be viewed offline or on any device without platform restrictions.

What is included in the Free plan?

The Free plan includes 3 video projects, 20 minutes of monthly text-to-speech, and 200 lifetime avatar credits. Note that videos are limited to 2 minutes and will include a WowTo watermark.

Can I use my own domain for the video knowledge base?

The Business plan supports custom domains with SSL for your video knowledge base. This allows you to host a branded, searchable library of videos directly on your own website address.

How are Talking Avatar Credits calculated?

Talking Avatar Credits refer to the duration, measured in seconds, required to generate the avatar's performance. Different plans provide various monthly or lifetime allotments for these seconds.

Does WowTo integrate with customer support apps?

Yes, WowTo offers integrations with Zendesk, Intercom, and Jira. You can sync your video tutorials directly to your help center categories or view them within support messengers.

Pricing Plans

Plus
USD25.00 / per month

25 how-to video projects

1800 Talking Avatar Credits per month

60 minutes of TTS per month

Max 10 minutes per video

5 languages per video

No watermark

Embeddable KB Widget

Zapier Automation

Business
USD45.00 / per month

30 how-to video projects

Unlimited collaborators

2 knowledge bases

Custom domain + SSL

2800 Talking Avatar Credits per month

100 minutes of TTS per month

Max 15 minutes per video

Intercom and Slack integrations

Free
Free Plan

3 how-to video projects

1 knowledge base

200 Talking Avatar Credits (Lifetime)

20 minutes of TTS per month

Max 2 minutes per video

2 languages per video

WowTo watermark

Chrome extension access

Job Opportunities

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