Winware
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About
Winware is an AI-powered platform that helps businesses gather and utilize real buyer feedback to improve messaging, campaigns, and product ideas. It allows you to build an on-demand advisory board, capture detailed feedback with AI Researcher, and train AI on the voice of your buyers to generate better content. Winware sources participants based on your ideal customer profile, offering B2B decision leaders, ICs, and consumer panels. The platform emphasizes data security with SOC2 and GDPR compliance, and offers dedicated support to help set up tests and interpret results. Winware helps improve content conversion rates and generate qualified leads at scale.
Platform
Features
• screener questions for participant recruiting
• detailed feedback reports: summary, actionable and personalized suggestions.
• linkedin authentication for b2b recruiting
• generate messaging, refine strategy, and guide product decisions based on market feedback
• ai researcher for follow-up questions
• train ai on the voice of your buyers
• capture real buyer feedback
• build an on-demand advisory board
FAQs
What does “Winware sources test participants for you” mean?
When you set up a test in Winware, you can set your desired target audience. Winware works with several panel providers to source test participants that match your target personas criteria.
How do we know you will find our ideal prospects to test and get feedback from?
With research transparency matters! That is why we require LinkedIn authentication for all B2B recruiting. We share the LinkedIn profile of the test participant so that you can verify they match your target audience.
How many test participants is needed for each test?
Since Winware tests are qualitative, rather than quantitative, you will see great results with just 10 responses. You can set the desired number of participants in each test, but in our experience you get diminishing returns beyond 10 participants per persona per test.
How long does it take Winware to complete a test?
Winware can source 10 participants within 2-3 business days. It can take longer if the persona is niche.
What does “test on participants that you source” mean?
You can use Winware to test on your own list of participants. Asking for feedback from your existing prospects, customers, your email list or your own social community are great ways to test content. Winware also allows you to offer your own sourced participants a gift card.
What do you mean by AI generated content?
Once you complete tests on your important content, Winware will make recommendations for new content specific to the format you tested and new forms of content to help you drive results. The content suggestions for for Linkedin, Blogs, email, landing pages, etc. are all generated based on the key human (your ICP) feedback that you gathered plus AI.
What is an “AI Chatbot trained by your research” and how is it different from just using ChatGPT, Claude or other AI Content tools?
Winware helps you capture feedback from real people who match your target buyer personas and we use that as input for pre-created AI prompts for important marketing use cases - Create an email sequence, Create a LinkedIn post, Create ad copy, etc. All of your information is kept confidential from the AI platforms.
Are you sharing my information with AI platforms?
NO! ChatGPT and all other platforms allow for control of data sharing. We have our setting to “Off” on “Improve the model for everyone” setting. So your information is kept private.
How do you ensure that my data is safe?
Yes, data security is critical for Winware. We are SOC2 and GDPR compliant. Certificates available upon request.
What type of expertise and support can we expect?
Everyone on the Winware founding team has over a decade in qualitative research. We have set up question templates to make test setup fast. But we also offer dedicated support for your customers on the Team plan.
Do you offer a free test?
We offer a free trial using test participants that you source. If you want Winware to recruit test participants for you, then you need to upgrade.
Pricing Plans
Growth Plan
$249.00 / month• Up to 5 seats
• Up to 60 tests/year
• You source test participants
• Use Winware to process a gift card for participants that you source (optional feature).
• Unlimited AI Content
• Credit Card Only
Team Plan
$799.00 / month• Up to 20 seats
• Unlimited tests
• You source test participants
• Use Winware to process a gift card for participants that you source (optional feature).
• Winware recruits participants for you
• Screener questions for participant recruiting
• LinkedIn profiles of Winware B2B sourced participants
• Unlimited AI Content
• Invoice Payment Options
Enterprise
Unknown Price• Unlimited tests
• You source test participants
• Use Winware to process a gift card for participants that you source (optional feature).
• Winware recruits participants for you
• Screener questions for participant recruiting
• LinkedIn profiles of Winware B2B sourced participants
• Unlimited AI Content
• Fully dedicated researcher support
• Invoice Payment Options
• Custom Terms of Service Single Sign-On (SSO) via SAML
Job Opportunities
There are currently no job postings for this AI tool.
Ratings & Reviews
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