VTION
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About
VTION is a consumer intelligence platform providing real-time, deterministic, and actionable data on consumer mobile behavior. It offers three main solutions: Consumer Insights, Audience Activation, and Panel Surveys. Consumer Insights delivers real-time data on consumer mobile app behavior. Audience Activation helps eliminate ad waste and increase ROAS by providing accurate audience sets. Panel Surveys offer detailed feedback from real consumers. The platform uses a patent-protected technology that collects data passively from Android smartphones, ensuring high accuracy and GDPR compliance. VTION serves various industries, including CPG, media buying agencies, BFSI, OTT platforms, and mobile/white goods companies.
Platform
Task
Features
• consumer insights
• audience activation
• data collected passively from android smartphones with an sdk/app combination
• app usage, content consumption, personalization opportunities, and activation of select audience segments on ad networks via dmps
• detailed feedback from real consumers
• accurate audience sets for ad activation
• real-time data on consumer mobile behavior
• panel surveys
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