Sherlock AI
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About
Sherlock AI is an AI-powered SaaS platform offering consumer insights, location intelligence, and marketing tools. It analyzes online and offline behaviors of over 350 million consumers globally, providing data-driven insights for businesses in CPG/Retail & E-commerce, Financial Services, and Hospitality. Features include audience segmentation, cross-channel attribution, site selection, and a user-friendly interface. It helps businesses optimize marketing strategies, personalize customer interactions, and make informed decisions for growth. Sherlock AI is GDPR and CCPA compliant and does not use PII.
Platform
Task
Features
• user friendly interface
• audience segmentation
• cross-channel attribution
• consumer insights
• marketing intelligence
• location intelligence
• data-as-a-service
• site selection
FAQs
What is Sherlock AI
SherlockAI is an AI-powered SaaS solution designed for enterprises seeking to transform their growth strategies. Our platform offers robust consumer insights, location intelligence, and sophisticated marketing tools to help companies make data-driven decisions.
Who can benefit from using SherlockAI?
Sherlock AI is a powerful tool for CMOs, VPs/Heads of Marketing, and CSOs of Fortune 2,000 companies in the consumer CPG/Retail & E-commerce, Financial Services, and Hospitality industries. It’s designed to enhance decision-making processes, optimize marketing strategies, and drive growth.
How does SherlockAI help my business?
Sherlock AI’s transformative solutions provide real-time consumer insights, enabling you to make data-driven decisions that fuel growth, boost efficiency, and increase profitability. From optimizing site selection and analyzing competitor strategies to creating personalized marketing campaigns, our platform equips you with the tools you need to supercharge your enterprise’s growth.
How does SherlockAI understand consumer behavior signals?
SherlockAI utilizes a comprehensive suite of over 40 datasets, encompassing more than 350 million global consumers. Our platform scrutinizes dozens of parameters to uncover the core of consumer mindsets and behaviors. These parameters include: * * Geospatial Location: By analyzing geographical and location-based data, we understand where consumers are going and what their location preferences reveal about their behavior. * * Demographics: Age, gender, income, and other demographic factors provide vital insights into consumer lifestyle and purchasing habits. * * Mobility: Mobility patterns allow us to track consumer movement, revealing preferences in commuting, shopping, and leisure activities. * * Transactions: Detailed analysis of transaction data helps to map consumer spending behavior, preferences, and brand loyalties. * * App Usage: App usage data provides insights into consumer digital behavior, indicating their interests, online habits, and engagement with brands.
How does Sherlock AI collect and source its data?
We use a variety of methods to collect, source, and build our data, which ranges from working with world-leading companies (e.g. consumer technology, telecom, credit card, and point-of-service operators), and scraping through public marketplaces, classifieds, and government data.
How do data protection laws affect Sherlock AI?
Sherlock AI was built with data protection policies in mind, therefore it is 100% compliant with the General Data Protection Regulation (GDPR) and California Consumer Policy Act (CCPA). Sherlock AI does not use any personally identifiable information (PII).
What is an audience?
Audiences are profiles that you use within a campaign to target specific groups of people based on dozens of parameters that either you set or allow Sherlock AI to set. While audience size varies, you can typically reach between 50k to 100 million people each month, with the only real bottleneck being how much you’re willing to spend on your campaign(s).
Can I make my own custom audience?
Yes! If you’ve got a specific group of people in mind that you want to target for your campaigns, you can set a custom audience profile to use. When you create your audience in our Explore tool, you’ll also be able to preview how many people you’d be able to reach based on your objective and audience parameters. Alternatively, Sherlock AI provides some default audiences that you can use, which are based around your objective, region, and industry or product type.
How do I register for SherlockAI?
Getting started with SherlockAI is simple. Simply visit our website homepage and click on the ‘Schedule a Discovery Call’ button. You’ll be directed to a form where you can provide some basic information about your company. Once you submit the form, one of our representatives will reach out to you to understand your needs better and guide you through the whole process. We’re looking forward to helping you transform your business with the power of AI and data-driven insights.
How does the subscription pricing work?
SherlockAI operates on an annual subscription model, the cost of which varies based on the scale and specific needs of your business. The pricing structure is tailored to match the size of your operations, the complexity of your data needs, and the level of customization required. Our team works with you to understand your needs and develops a subscription package that delivers the maximum value for your business. To get a detailed quote, reach out to us through the ‘Contact Us’ button on our website, and we’ll be happy to assist you.
What industries has Sherlock AI been used for?
* **CPG/Retail & E-commerce:** Businesses in these sectors use Sherlock AI for customer segmentation, store performance optimization, competitive analysis, and cross-channel marketing. Our insights help these businesses personalize their customer interactions, make strategic decisions about their store locations, and data from all marketing channels both offline and online stay ahead of their competition. * **Financial Services:** Sherlock AI aids financial institutions in optimizing their branch network, analyzing investment portfolios, and personalizing their marketing campaigns. Our platform helps these businesses identify strategic locations for new branches, optimize their investment strategies, and deliver targeted marketing efforts. * **Hospitality and Tourism:** In this sector, Sherlock AI is used for enhancing visitor experiences, optimizing destination selection, revenue management, and event planning. Our insights allow businesses to tailor their services to visitor preferences, identify popular destinations, and optimize their revenue strategies.
How big does my business need to be in order to use SherlockAI?
SherlockAI is specifically engineered for mid-size and enterprise companies, particularly it best serves those generating over $100 million in annual revenue. Our platform is designed to handle the complexity and scale of data-driven decision making in such environments. We provide high-value, transformative solutions for businesses looking to leverage data for informed decision-making and substantial growth. If your company aims to harness the power of AI for strategic insights and a competitive edge, Sherlock AI is your ideal partner.
Does SherlockAI support custom datasets?
While not natively supported within the platform just yet, our support team will be happy to assist you with integrating your custom dataset(s) into SherlockAI to use.
Pricing Plans
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