Magnum Ice Cream Goes NoOps: HCLTech Builds Fully Autonomous AI Infrastructure

Moving beyond AIOps: HCLTech delivers a zero-touch, greenfield NoOps infrastructure to support the separation of the global ice cream leader.

January 13, 2026

Magnum Ice Cream Goes NoOps: HCLTech Builds Fully Autonomous AI Infrastructure
A strategic, multi-year partnership between HCL Technologies, or HCLTech, and The Magnum Ice Cream Company (TMICC) is set to redefine the boundaries of enterprise IT by establishing a fully autonomous, AI-driven digital infrastructure for the global consumer-packaged goods giant. The collaboration centers on a radical technological shift: moving TMICC from a traditional AIOps model to a sophisticated NoOps operating model, a transition that signals a significant evolution in how large-scale IT is managed and maintained across the global market. The scope of the engagement is comprehensive, encompassing the design, build, and management of a future-ready IT backbone, which is a critical component of TMICC’s corporate evolution as it advances toward becoming an independent listed ice cream company following its separation from Unilever.[1][2][3]
Central to this transformative effort is the deployment of HCLTech’s proprietary AI Force platform, which will be embedded across TMICC’s entire digital foundation to enable intelligent and autonomous operations. The goal is to achieve 'zero-touch automation' and leverage 'agentic solutions' for fully autonomous IT operations, thereby creating a highly scalable and resilient environment with minimal human intervention. This move represents an ambitious leap beyond merely using Artificial Intelligence for IT Operations (AIOps), which typically focuses on augmenting human operators by processing large volumes of operational data to provide insights and recommendations. The NoOps paradigm, by contrast, seeks to eliminate the need for manual, day-to-day operations and interventions, allowing the IT infrastructure to self-heal, self-optimize, and operate with true autonomy. The AI Force platform will integrate predictive analytics and enhance business process observability, keeping user experience at the core of the new model, which is expected to improve system performance and reduce overall operational complexity globally.[4][3][5][6][7]
The partnership is inextricably linked to TMICC's broader business strategy of establishing itself as a standalone entity, independent of its former parent company, Unilever. HCLTech has been tasked with playing a crucial role in managing The Magnum Ice Cream Company's Transition Service Agreement (TSA) exit from Unilever, which necessitates the creation of an entirely 'greenfield' IT infrastructure. This clean-slate approach provides a unique opportunity to design a bespoke digital ecosystem built from the ground up with AI and automation principles at its foundation, rather than attempting to retrofit legacy systems. With a global presence in over eighty countries, an unrivaled portfolio of major brands including Magnum, Ben & Jerry’s, Wall’s, and Cornetto, and a global fleet of three million freezers, the scale of this greenfield infrastructure project is immense. TMICC generated €7.9 billion in revenue in a recent financial period, making it the world's largest ice cream company, underscoring the critical nature and high stakes of building a stable and advanced digital foundation capable of supporting its global business operations and long-term growth vision.[4][1][2][3][6]
The transition from AIOps to NoOps, as exemplified by this collaboration, carries profound implications for the wider AI industry and the future of enterprise technology management. While AIOps leveraged machine learning to analyze logs, metrics, and events to detect anomalies and assist in troubleshooting, NoOps represents the realization of a fully autonomous operational model. This shift accelerates the demand for truly agentic AI systems—solutions that can not only predict and recommend but also execute remediation actions without human oversight. For the technology sector, this partnership serves as a high-profile case study, validating the commercial viability of sophisticated, AI-led infrastructure modernization even in complex, geographically diverse consumer-packaged goods (CPG) environments. The success of this multi-year deal is poised to set a new benchmark for operational excellence in the CPG sector and beyond, reinforcing the narrative that deep domain expertise, coupled with next-generation AI platforms, is essential for driving complex, global transformations. By building an AI-powered digital infrastructure that redefines operational excellence and elevates the consumer experience, the collaboration positions TMICC to unlock advanced AI capabilities, securing a digital foundation that is future-ready and specifically tailored to support its continued ascent as a major, independent global business.[1][2][5][6]

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