Overtone
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About
Overtone is an AI-powered platform that analyzes news articles and other content to provide qualitative data insights. It helps publishers, advertisers, and PR agencies understand the "why" behind the content, allowing them to distribute content more effectively, improve brand safety, and target audiences more precisely. Overtone's AI "reads" articles like an expert journalist, focusing on human-understandable insights rather than vanity metrics. It offers quick, transparent, and unbiased analysis, enabling users to make data-driven decisions. The platform works with various industry brands and offers solutions for publishers, advertisers, and PR/monitoring professionals.
Platform
Task
Features
• audience targeting
• content curation
• qualitative data insights
• ai-powered content analysis
• media analysis
• brand safety solutions
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