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OneScreen.ai

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About

OneScreen.ai functions as an end-to-end platform for the planning, execution, and measurement of out-of-home (OOH) advertising campaigns. By aggregating over 100 distinct data sources, the tool assists marketers in making informed decisions about where to place physical advertisements to reach their target audience most effectively. The platform covers the entire campaign lifecycle, starting from initial strategy and market selection through to the final analysis of campaign performance. The technical core of the platform lies in its data-driven approach to real-world advertising. Users have access to a wide array of formats, including traditional and digital billboards, bus shelters, airport displays, and wallscapes. Beyond standard static ads, the platform also enables campaigns on wrapped vehicles, blimps, and connected TVs in public locations like bars or restaurants. By centralizing vendor management and operations, the tool aims to remove the friction traditionally associated with buying physical media, allowing users to coordinate complex campaigns across multiple markets from a single interface. This platform is specifically designed for performance marketers, B2B and B2C brands, and digital agencies looking to diversify their advertising mix. It is particularly relevant for those who find digital-only channels increasingly saturated and want to leverage the high engagement rates of physical media. Because outdoor ads cannot be blocked or skipped, they provide a reliable touchpoint for brand awareness. The tool’s focus on measurable impact makes it suitable for teams that require data to justify their marketing spend, offering insights into brand lift and sales conversions. OneScreen.ai distinguishes itself from traditional media buying agencies by its emphasis on modern AdTech principles. While conventional OOH planning often relies on guesswork or outdated circulation numbers, this platform uses real-time data to optimize placements. It also solves the historical problem of measurement in outdoor advertising by providing conversion tracking and retargeting capabilities that were previously reserved for digital-only campaigns. This integration of digital-style analytics into the physical world provides a more transparent and ROI-focused approach to outdoor advertising.

Pros & Cons

Utilizes over 100 distinct data sources for precise audience targeting.

Provides measurable ROI through brand lift and sales conversion tracking.

Supports a vast range of ad formats including blimps and connected TVs.

Automates vendor management to reduce operational overhead for teams.

Requires contacting the team for specific pricing and spend minimums.

Primarily focused on the US market based on headquarters location.

Use Cases

Performance marketers can use data-driven planning to launch OOH campaigns that complement their existing digital retargeting strategies.

Digital agencies can streamline the buying and management of outdoor media for their clients through a centralized platform.

B2B companies can target high-intent professional audiences by placing ads in strategic locations like airports or tech hubs.

Platform
Web
Task
ad platforming

Features

custom media planning

multi-format inventory

access to 100+ data sources

retargeting options

tracked sales conversions

brand lift analysis

vendor management and execution

data-driven ooh planning

FAQs

What types of OOH formats does OneScreen.ai support?

The platform supports a wide variety of formats including traditional and digital billboards, airport ads, bus shelters, posters, wallscapes, and street furniture. It also extends to unique options like wrapped cars, blimps, and connected TVs in bars or restaurants.

Can the impact of physical billboard ads actually be measured?

Yes, the tool provides measurable analytics such as tracked sales conversions, brand lift analysis, and retargeting options. This allows marketers to see how exposure in the real world correlates with digital performance and sales.

How does the planning process work?

OneScreen.ai uses over 100 data sources to identify the best locations for your specific audience. This data-driven approach ensures that ads are placed where they will have the highest engagement and ROI.

Who is responsible for managing vendors and operations?

OneScreen.ai handles the heavy lifting of vendor management and operational execution. This allows marketing teams to focus on strategy and creative while the platform manages the logistics of the physical campaign.

Pricing Plans

Free Media Plan
Free Plan

Custom OOH strategy

Access to 100+ data sources

Format recommendations

Market selection advice

Targeted audience placement

Job Opportunities

There are currently no job postings for this AI tool.

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