Lunio
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About
Lunio is an AI-powered ad tech solution designed to detect, analyze, and secure the validity of paid media traffic. It helps performance marketers access reliable and transparent invalid traffic (IVT) detection, driving commercial success by identifying and excluding invalid IPs from campaigns. Lunio's machine learning algorithm analyzes click behavior to detect invalid activity, ensuring genuine engagement and optimizing ad spend across various platforms like Google, Meta, and Bing. The platform offers real-time detection, actionable insights, and multiplatform protection, ensuring compliance with GDPR and CCPA.
Platform
Task
Features
• actionable insights
• custom audiences
• multiplatform protection
• ip exclusions
• granular campaign analytics
• deep platform integrations
• ml-powered detection engine
• real-time invalid traffic detection
FAQs
Why should I use Lunio?
Use Lunio to enhance ad performance and ROI by identifying and excluding invalid IPs from campaigns. Its machine learning algorithm analyzes click behavior to detect invalid activity, ensuring genuine engagement.
What is invalid traffic?
Invalid traffic is clicks or impressions on ads that don't come from real people with genuine interest in what you’re advertising. All non-human and fraudulent traffic is invalid.
How does Lunio prevent false positives?
Lunio has invested millions in building an advanced machine learning algorithm trained on real, verified click data to distinguish between unusual yet genuine actions and fake behaviors.
How is Lunio different to other solutions on the market?
Lunio is the only solution to take a marketing-focused approach to solving the problem of click fraud and invalid traffic. We don’t just offer traffic protection, we surface actionable marketing insights.
How can I buy Lunio?
Contact us to explore a 14-day free traffic audit, allowing you to identify and understand your invalid traffic issue. After evaluating your needs, discuss requirements, terms, and pricing options with our team.
How is Lunio compliant?
Lunio is GDPR and CCPA compliant. It ensures compliance by adhering to industry regulations and best practices related to data privacy, security, and digital advertising standards.
Why is IVT a problem for advertisers?
8.5% of ad clicks are invalid. That's up to $71B in wasted ad spend—driving revenue for ad platforms, not advertisers. What's more, it creates snowballing inefficiencies.
How is Lunio’s pricing structured?
Lunio's pricing is based on a small fraction of your ad spend. Our pricing model is flexible to accommodate your unique paid media strategy, taking your ad spend and channel coverage into account. Contact us for a tailored quote.
Can I try Lunio before I buy?
Lunio offers a 14-day free traffic audit to assess how impacted your paid ads are by invalid traffic. During the audit, you'll have access to Lunio's full analytics features. Book a demo to get started.
Pricing Plans
Custom
Unknown Price• AI-powered detection
• All major channels
• Traffic legitimacy reporting
• Click stream data
• Multichannel protection
• Multiple workspaces
Job Opportunities
There are currently no job postings for this AI tool.
Ratings & Reviews
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